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33Across

33Across is a technology company focused on solving the challenge of consumer attention for automated advertising.

Amazon Advertising

Amazon Advertising (formerly AMS or Amazon Marketing Services) is a service that works in a similar way to pay-per-click ads on Google.

AppNexus

AppNexus is a cloud-based software platform that enables and optimizes programmatic online advertising.

Google Publisher Tag

Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager which is used to dynamically build ad requests.

Index Exchange

Index Exchange is a customizable exchange technology that enables sell side media firms to monetize ad inventories programmatically and in real time.

OpenX

OpenX is a programmatic advertising technology company.

PubMatic

PubMatic is a company that develops and implements online advertising software and strategies for the digital publishing and advertising industry.

Rubicon Project

Rubicon Project is an advertising automation platform enabling publishers to transact advertising brands.

Teads

Teads is a technology provider that sells ads on publisher websites.

Akamai mPulse

Akamai mPulse is a real user monitoring (RUM) solution that enables companies to monitor, find, and fix website and application performance issues.

AMP

AMP, originally created by Google, is an open-source HTML framework developed by the AMP open-source Project. AMP is designed to help webpages load faster.

Boomerang

boomerang is a JavaScript library that measures the page load time experienced by real users, commonly called RUM (Real User Measurement).

Chartbeat

Chartbeat is a web analytics service that provides real-time data and insights into website performance, audience engagement, and content effectiveness for publishers and media organizations.

Google Analytics

Google Analytics is a free web analytics service that tracks and reports website traffic.

Version: GA4

Funding Choices

Funding Choices is a messaging tool that can help you comply with the EU General Data Protection Regulation (GDPR), and recover lost revenue from ad blocking users.

Google Tag Manager

Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments collectively known as tags on your website or mobile app.

Izooto

iZooto is a user engagement and retention tool that leverages web push notifications to help business to drive repeat traffic, leads and sales.

Open Graph

Open Graph is a protocol that is used to integrate any web page into the social graph.

PWA

Progressive Web Apps (PWAs) are web apps built and enhanced with modern APIs to deliver enhanced capabilities, reliability, and installability while reaching anyone, anywhere, on any device, all with a single codebase.

RSS

RSS is a family of web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format.