What does 2025 have in store for retail media? Check out the new â10 Trendsâ report. [Download the report](#)
[](https://go.criteo.com/en/coresight/)
[](https://www.criteo.com)
[Contact Sales](https://www.criteo.com/talk-to-an-expert/)
[Open mobile menu](#)
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* Platform
Platform
* [Commerce Media Platform The connected commerce media environment for the open internet](https://www.criteo.com/platform/commerce-media-platform/)
* [Commerce Growth For marketers & agencies looking for automated acquisition & retention](https://www.criteo.com/platform/commerce-growth/)
* [Commerce Max For brands & agencies looking for retail media on the open internet](https://www.criteo.com/platform/commerce-max/)
* [Commerce Grid For media owners, agencies, and retailers looking to connect media and commerce with programmatic](https://www.criteo.com/platform/commerce-grid/)
* [Commerce Yield For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization](https://www.criteo.com/platform/commerce-yield/)
Technology
* [Addressability Learn about our multi-pronged addressability strategy for the ecosystem](https://www.criteo.com/solutions/addressability/)
* [AI Engine Removes the guesswork to save time and reach your KPIs](https://www.criteo.com/technology/ai-engine/)
* [Predictive Bidding Bids based on the predicted value of each user to save you money](https://www.criteo.com/technology/predictive-bidding/)
* [Product Recommendations Intent-based recommendations that drive more sales](https://www.criteo.com/technology/product-recommendations/)
* [Shopper Graph Connects shopper IDs & commerce data to scale and optimize your campaigns](https://www.criteo.com/technology/shopper-graph/)
Free Report
Built different: An introduction to Criteo Commerce Audiences
Read now[](https://go.criteo.com/en/commerce-audiences/)
* Solutions
Performance Media
* [Customer Acquisition Reach new people who are likely interested in you but don't know you yet](https://www.criteo.com/solutions/customer-acquisition/)
* [Customer Retention Increase customer lifetime value from people who already know you](https://www.criteo.com/solutions/customer-retention/)
* [Dynamic Retargeting Increase conversions from people who know you with personalized product ads](https://www.criteo.com/solutions/criteo-dynamic-retargeting/)
* [Audiences Find and keep your next top customer with the largest commerce dataset](https://www.criteo.com/solutions/audiences/)
* [Video Advertising Drive discovery and engagement with online video](https://www.criteo.com/solutions/video-advertising/)
* [Contextual Advertising Level up your targeting by combining commerce data and contextual data](https://www.criteo.com/solutions/contextual-advertising/)
Retail Media
* [Retail Media Reach and convert shoppers with relevant ads near the digital point of sale](https://www.criteo.com/solutions/retail-media-platform/)
Success Stories
LâOrĂ©alâs integrated onsite and offsite retail media triumph drives 92% uplift in Revenue per User for YSL Beauty
View success story
92% Revenue per user uplift
+27% Onsite CTR uplift
[](https://www.criteo.com/success-stories/ysl-beauty/)
* Resources
General
* [Resource Center Reports, guides, webinars, and more to inform your ad strategy](https://www.criteo.com/resources/)
* [Blog Fresh insights on commerce media and digital advertising](https://www.criteo.com/blog/)
* [Success Stories How others have realized their goals by partnering with Criteo](https://www.criteo.com/success-stories/)
* [Consumer Trends The latest consumer data for 20 countries and 600+ product categories](https://www.criteo.com/consumer-insights-dashboard/)
* [Glossary Definitions of the most common digital advertising terminology](https://www.criteo.com/digital-advertising-glossary/)
* [Addressability Learn about our multi-pronged addressability strategy for the ecosystem](https://www.criteo.com/solutions/addressability/)
* [Help Center FAQs, guides, and more to help you maximize your Criteo campaigns](https://www.criteo.com/help-center/)
* [Events See where Criteo will be next](https://www.criteo.com/events/)
Creative Formats
* [Digital Ad Formats Explore our ad formats for video, adaptive, rich media, and more](https://www.criteo.com/digital-ad-formats/)
* [Ad Gallery Real-world examples for a variety of formats, verticals, and regions](https://www.criteo.com/ad-gallery/)
* [Dynamic Creative Optimization+ Real-time creative decisioning that scales to make sure your ads are seen](https://www.criteo.com/technology/dco/)
2025 RETAIL MEDIA TRENDS
Discover the top trends impacting retail media in the areas of innovation & technology, market shifts, and data & measurement.
Get the Free Report[](https://go.criteo.com/en/coresight/)
* About
About
* [Company Get to know Criteo](https://www.criteo.com/company/)
* [Investors Information for investors](http://criteo.investorroom.com/)
* [In the News Press releases and mentions](https://www.criteo.com/news/)
* [Diversity, Equity and Inclusion Our DEI pillars, goals, and more](https://careers.criteo.com/en/working-at-criteo/diversity-inclusion/)
* [Sustainability Our approach for a sustainable future](https://www.criteo.com/sustainability/)
* [Product Ethics How we ensure ethical advertising](https://www.criteo.com/product-ethics/)
* [Trust Center Our ad ethics, privacy, and security practices](https://www.criteo.com/trust-center/)
* [Careers Explore open opportunities](https://careers.criteo.com/en/)
Careers
The future is wide open, and so is yours
Find your job[](https://careers.criteo.com/en/jobs/)
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Search for:
* Platform
Back
Back
Platform
Advertising & monetization for marketers and media owners
* [Commerce Media Platform The connected commerce media environment for the open internet](https://www.criteo.com/platform/commerce-media-platform/)
* [Commerce Growth For marketers & agencies looking for automated acquisition & retention](https://www.criteo.com/platform/commerce-growth/)
* [Commerce Max For brands & agencies looking for retail media on the open internet](https://www.criteo.com/platform/commerce-max/)
* [Commerce Grid For media owners, agencies, and retailers looking to connect media and commerce with programmatic](https://www.criteo.com/platform/commerce-grid/)
* [Commerce Yield For retailers, marketplaces & commerce companies looking to control, scale, and maximize digital asset monetization](https://www.criteo.com/platform/commerce-yield/)
Back
Technology
Commerce-focused tech that maximizes outcomes
* [Addressability Learn about our multi-pronged addressability strategy for the ecosystem](https://www.criteo.com/solutions/addressability/)
* [AI Engine Removes the guesswork to save time and reach your KPIs](https://www.criteo.com/technology/ai-engine/)
* [Predictive Bidding Bids based on the predicted value of each user to save you money](https://www.criteo.com/technology/predictive-bidding/)
* [Product Recommendations Intent-based recommendations that drive more sales](https://www.criteo.com/technology/product-recommendations/)
* [Shopper Graph Connects shopper IDs & commerce data to scale and optimize your campaigns](https://www.criteo.com/technology/shopper-graph/)
* Solutions
Back
Back
Performance Media
Digital advertising solutions for every stage of the shopper journey
* [Customer Acquisition Reach new people who are likely interested in you but don't know you yet](https://www.criteo.com/solutions/customer-acquisition/)
* [Customer Retention Increase customer lifetime value from people who already know you](https://www.criteo.com/solutions/customer-retention/)
* [Dynamic Retargeting Increase conversions from people who know you with personalized product ads](https://www.criteo.com/solutions/criteo-dynamic-retargeting/)
* [Audiences Find and keep your next top customer with the largest commerce dataset](https://www.criteo.com/solutions/audiences/)
* [Video Advertising Drive discovery and engagement with online video](https://www.criteo.com/solutions/video-advertising/)
* [Contextual Advertising Level up your targeting by combining commerce data and contextual data](https://www.criteo.com/solutions/contextual-advertising/)
Back
Retail Media
Activation & monetization solutions for brands, agencies, and retailers
* [Retail Media Reach and convert shoppers with relevant ads near the digital point of sale](https://www.criteo.com/solutions/retail-media-platform/)
* Resources
Back
Back
General
Insights, education, Criteo updates, and more
* [Resource Center Reports, guides, webinars, and more to inform your ad strategy](https://www.criteo.com/resources/)
* [Blog Fresh insights on commerce media and digital advertising](https://www.criteo.com/blog/)
* [Success Stories How others have realized their goals by partnering with Criteo](https://www.criteo.com/success-stories/)
* [Consumer Trends The latest consumer data for 20 countries and 600+ product categories](https://www.criteo.com/consumer-insights-dashboard/)
* [Glossary Definitions of the most common digital advertising terminology](https://www.criteo.com/digital-advertising-glossary/)
* [Addressability Learn about our multi-pronged addressability strategy for the ecosystem](https://www.criteo.com/solutions/addressability/)
* [Help Center FAQs, guides, and more to help you maximize your Criteo campaigns](https://www.criteo.com/help-center/)
* [Events See where Criteo will be next](https://www.criteo.com/events/)
Back
Creative Formats
Ad formats and a gallery of real-world ad examples
* [Digital Ad Formats Explore our ad formats for video, adaptive, rich media, and more](https://www.criteo.com/digital-ad-formats/)
* [Ad Gallery Real-world examples for a variety of formats, verticals, and regions](https://www.criteo.com/ad-gallery/)
* [Dynamic Creative Optimization+ Real-time creative decisioning that scales to make sure your ads are seen](https://www.criteo.com/technology/dco/)
* About
Back
Back
About
* [Company Get to know Criteo](https://www.criteo.com/company/)
* [Investors Information for investors](http://criteo.investorroom.com/)
* [In the News Press releases and mentions](https://www.criteo.com/news/)
* [Diversity, Equity and Inclusion Our DEI pillars, goals, and more](https://careers.criteo.com/en/working-at-criteo/diversity-inclusion/)
* [Sustainability Our approach for a sustainable future](https://www.criteo.com/sustainability/)
* [Product Ethics How we ensure ethical advertising](https://www.criteo.com/product-ethics/)
* [Trust Center Our ad ethics, privacy, and security practices](https://www.criteo.com/trust-center/)
* [Careers Explore open opportunities](https://careers.criteo.com/en/)
Search for: Search
Select your Language DeutschEnglishEspañolFrançaisItalianoPolskiPortuguĂȘsPŃŃŃĐșĐžĐčíê”ìŽäžææ„æŹèȘ English
[My Account](https://www.criteo.com/login/) [Contact Sales](https://www.criteo.com/talk-to-an-expert/)
AdvertiseMonetizeGrow
more
effectively
==========================================
We help advertisers, retailers, and publishers activate and monetize audiences everywhere shoppable moments happen.
[Learn More](https://www.criteo.com/platform/commerce-media-platform/)
Who We Are
Join over 17,000+ customers worldwide
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Industry-leading AI technology
World's largest open commerce dataset
Inventory on leading retailers
Premium open internet supply
Unique commerce audiences
Closed-loop measurement
Outcomes-focused
United supply and demand
All-in-one solution
Our Platform
------------
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### One platform, so many ways to grow.
We offer different solutions to meet the unique needs of marketers and media owners. From the worldâs largest brands to DTC and ecommerce businesses, retailers, and publishers, our platform helps everyone win with commerce media.
[The Commerce Media Platform](https://www.criteo.com/platform/commerce-media-platform/)
+92%
Revenue per user uplift
### Acquire and retain customers.
Achieve your customer acquisition and retention objectives with simple yet powerful automated advertising for the open internet.
[Commerce Growth](https://www.criteo.com/platform/commerce-growth/)
+68%
Revenue compared to using display alone
### Scale your retail media program.
Activate across category-leading retailers and premium brand-safe open internet publishers within a single self-service demand-side platform.
[Commerce Max](https://www.criteo.com/platform/commerce-max/)
575%
Return on ad spend
### Connect commerce & media.
Harness the power of commerce media to maximize publisher CPMs, amplify advertiser outcomes, and unlock the true value of retailer shopper data.
[Commerce Grid](https://www.criteo.com/platform/commerce-grid/)
+57%
Lift in ad spend
Our Solutions
Engage consumers across their entire shopping journey
-----------------------------------------------------
From awareness to conversion and video to retail media, our solutions enable full-funnel, outcomes-driven advertising.
Inspire with video
Combine video advertising with performance capabilities to reach and convert consumers across online video.
[Video Advertising](https://www.criteo.com/solutions/video-advertising/)
Upgrade contextual ads
Enhance contextual advertisingâŻwithâŻfirst-party commerce data to focus your ads on the places that will have the most impact.
[Contextual Advertising](https://www.criteo.com/solutions/contextual-advertising/)
Protect your brand
Learn how our advanced safety solutions protect both brands and publishers, while maximizing business opportunities.
[Ad Trust and Safety](https://www.criteo.com/solutions/ad-trust-and-safety/)
Solve addressability
Learn how our multi-pronged strategy answers the addressability challenges of agencies, brands, retailers, and publishers.
[Addressability](https://www.criteo.com/solutions/addressability/)
Acquire new customers
Connect with potential customers who are interested in your offerings, but haven't discovered your brand yet.
[Customer Acquisition](https://www.criteo.com/solutions/customer-acquisition/)
Reengage customers
Go beyond a single sale and reengage customers with dynamic ads that help them discover more of your products that theyâll love.
[Customer Retention](https://www.criteo.com/solutions/customer-retention/)
Start or scale retail media
Buy and sell retail media with ease with an end-to-end, self-service platform.
[Retail Media Platform](https://www.criteo.com/solutions/retail-media-platform/)
Activate audiences
Supercharge your targeting with the world's largest open commerce data set. Find in-market prospects, drive LTV, and reveal untapped insights.
[Audiences](https://www.criteo.com/solutions/audiences/)
Retarget shoppers
Bring shoppers back to buy with personalized video and display ads, delivered across the worldâs best publishers and designed for measurable performance.
[Dynamic Retargeting](https://www.criteo.com/solutions/criteo-dynamic-retargeting/)
Inspire with video
Combine video advertising with performance capabilities to reach and convert consumers across online video.
[Video Advertising](https://www.criteo.com/solutions/video-advertising/)
Upgrade contextual ads
Enhance contextual advertisingâŻwithâŻfirst-party commerce data to focus your ads on the places that will have the most impact.
[Contextual Advertising](https://www.criteo.com/solutions/contextual-advertising/)
Protect your brand
Learn how our advanced safety solutions protect both brands and publishers, while maximizing business opportunities.
[Ad Trust and Safety](https://www.criteo.com/solutions/ad-trust-and-safety/)
Solve addressability
Learn how our multi-pronged strategy answers the addressability challenges of agencies, brands, retailers, and publishers.
[Addressability](https://www.criteo.com/solutions/addressability/)
Acquire new customers
Connect with potential customers who are interested in your offerings, but haven't discovered your brand yet.
[Customer Acquisition](https://www.criteo.com/solutions/customer-acquisition/)
Reengage customers
Go beyond a single sale and reengage customers with dynamic ads that help them discover more of your products that theyâll love.
[Customer Retention](https://www.criteo.com/solutions/customer-retention/)
Start or scale retail media
Buy and sell retail media with ease with an end-to-end, self-service platform.
[Retail Media Platform](https://www.criteo.com/solutions/retail-media-platform/)
Activate audiences
Supercharge your targeting with the world's largest open commerce data set. Find in-market prospects, drive LTV, and reveal untapped insights.
[Audiences](https://www.criteo.com/solutions/audiences/)
Retarget shoppers
Bring shoppers back to buy with personalized video and display ads, delivered across the worldâs best publishers and designed for measurable performance.
[Dynamic Retargeting](https://www.criteo.com/solutions/criteo-dynamic-retargeting/)
Inspire with video
Combine video advertising with performance capabilities to reach and convert consumers across online video.
[Video Advertising](https://www.criteo.com/solutions/video-advertising/)
Upgrade contextual ads
Enhance contextual advertisingâŻwithâŻfirst-party commerce data to focus your ads on the places that will have the most impact.
[Contextual Advertising](https://www.criteo.com/solutions/contextual-advertising/)
Protect your brand
Learn how our advanced safety solutions protect both brands and publishers, while maximizing business opportunities.
[Ad Trust and Safety](https://www.criteo.com/solutions/ad-trust-and-safety/)
Solve addressability
Learn how our multi-pronged strategy answers the addressability challenges of agencies, brands, retailers, and publishers.
[Addressability](https://www.criteo.com/solutions/addressability/)
100%
Increase in ROAS
[Customer Story](https://www.criteo.com/success-stories/aventon/)
âCriteoâs partnership has been instrumental in reaching our goals by continuing to stay top of mind and directing high intent traffic back onto our site and ultimately converting. Criteo has become a top traffic source to our website. We plan to continue the partnership as we continue to scale with Criteo.â
Adele Nasr |Chief Marketing Officer, Aventon
See the results we helped others achieve
--------------------------------------------
Discover why **17,000+ global clients** trust Criteo as their preferred advertising partner.
[View All Stories](https://www.criteo.com/success-stories/)[Contact Sales](https://www.criteo.com/talk-to-an-expert/)
575%
Return on ad spend
[Read Story](https://www.criteo.com/success-stories/shipt-rm/)
[](https://www.criteo.com/success-stories/shipt-rm/)
+926%
Increase in ROAS
[Read Story](https://www.criteo.com/success-stories/michaels-rm/)
[](https://www.criteo.com/success-stories/michaels-rm/)
+513%
Revenue increase
[Read Story](https://www.criteo.com/success-stories/oneill/)
[](https://www.criteo.com/success-stories/oneill/)
Our Award-winning Technology
----------------------------
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720 Million
daily active users
35 Billion
daily browsing and buying events
100,000
algorithm tests per year
We use all of the data above (and then some) to learn about shoppers and fine-tune our engine, which means **smarter campaign decisions and optimizations, and better results for you**.
Product Recommendations
Determines the right products for every shopper.
[](https://www.criteo.com/technology/product-recommendations/)
AI Engine
Removes the guesswork and optimizes campaigns.
[](https://www.criteo.com/technology/ai-engine/)
Predictive Bidding
Sets the best bid for every impression.
[](https://www.criteo.com/technology/predictive-bidding/)
Dynamic Creative Optimization+
Enables true, real-time ad personalization.
[](https://www.criteo.com/technology/dco/)
Shopper Graph
Analyzes large-scale data to understand shoppers better.
[](https://www.criteo.com/technology/shopper-graph/)
Commerce Media Insights
Stay in the know on all things commerce media
---------------------------------------------
Trends, strategies, perspectives, and more from our commerce media experts.
Report
2025 Retail Media Trends
The new âRetail 2025: 10 Trends Shaping the Retail Media Market,â reveals the top trends impacting retail media â plus the tailwinds accelerating market growth.
[Get the Free Report](https://go.criteo.com/en/coresight/)
[](https://go.criteo.com/en/coresight/)
Blog
Brands have big plans for retail media growth
Hereâs their wish list for 2024 and beyond.
[3 Min Read](https://www.criteo.com/blog/brands-wish-list-for-retail-media-growth/)
[](https://www.criteo.com/blog/brands-wish-list-for-retail-media-growth/)
Data
Explore the latest consumer trends
Data from 600 product categories across 20 countries.
[See the Data](https://www.criteo.com/consumer-insights-dashboard/)
[](https://www.criteo.com/consumer-insights-dashboard/)
Explore our extensive collection of resources. [Resource Center](https://www.criteo.com/resources/)
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----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------
[Contact Sales](https://www.criteo.com/talk-to-an-expert/)
Criteo Trend Tracker
Data & Insights to Know and Share
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### Privacy Preference Center
When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience. Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer. [More information](https://cookiepedia.co.uk/giving-consent-to-cookies)
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These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
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These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
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