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Take Control with
YourAdChoices
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Exercise choice on the Web for desktop and mobile or mobile apps—with one or more participating companies.
[Learn More](/control)
[FAQ](/choices-faq)
[](https://optout.aboutads.info/?c=2&lang=EN)
[](/token)
[](https://optout.aboutads.info/?c=2&lang=EN)
Put the AdChoices Icon to Work for You
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Use the Icon to understand when information about your interests is being collected or used—and by which—companies.
[Learn More](/learn)
What's Behind the
YourAdChoices Icon
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YourAdChoices is brought to you by the Digital Advertising Alliance (DAA). Find out about the DAA program's protections and how participating companies are held accountable.
[Learn More](/learn#learn-icon)
[](/learn#learn-icon)
The Benefits of Relevant Advertising
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Advertising based on your likely interests gives you more relevant ads and offers and helps pay for the online content and services you enjoy.
[Learn More](/learn#learn-benefits)
[](/learn#learn-benefits)
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